How standardisation and certification can accelerate the use of bio-based products in the coatings sector

 
In the transition towards a low-carbon (circular) economy, the industry is shifting from fossil-based to bio-based raw materials for their products. Also the coatings sector is looking into the use of raw materials derived from biomass. Credible claims about characteristics of bio-based coatings are key for the acceptance of these novel products, both in business-to-business and business-to-consumer / business-to-government communication. This lecture will give insight in the role of standardisation and certification to improve communication about important characteristics of bio-based products throughout the entire supply chain. This lecture will conclude with some takeaways for the coatings sector about the opportunities and challenges in applying standards and certifications in their business strategy and operations to accelerate the use of bio-based products in their coatings.